Humanaut reached out to us to create and execute a 24/7 live stream of famed food sculptors Jim Victor and Marie Pelton sculpting 5 butter busts that the public could vote on. Coinciding with the “War on Butter campaign” Organic Valleys livestream created a meditative archive of this process engaging viewers and butter enthusiasts across America. We also created a mini documentary on the sculptors themselves and additional web content for campaign support.
Creative Director: David Littlejohn Director / DOP : Joe Maggiolo Director / Editor: Josh Camerote
Producer: Tommy Wilson
Social & Broadcast
Organic Valley Butter Hero November 30th, 2017matchingoutfits_wkqbxv